ECOMMERCE Digital Marketing Services
GMAXME Ecommerce Website Design Case study.
How an ecommerce business in UAE increased their organic website visits by 410% through a focus on SEO eCommerce Website Design.
Akus Digital Solution’s Continued Efforts Resulted in:
410%
Increase in online orders
210%
Increase in organic traffic
976%
Increase in website users
Company Overview.
GMAXMe is an affiliate of GMAX Italian company. GMAXME is responsible for selling and marketing a range of indoor and outdoor lighting fixtures, especially for industry and service applications in Arab countries; United Arab Emirates, Oman, Kuwait, Saudi Arabia, and Bahrain.
The Problem
Akus Digital Solution was put on task to create an eCommerce website for GMAXMe. The objective was to make the website similar to GMAX’s site. However, the client made a special request to our website design team to use WordPress CMS to make it easy for online sales and the in-house marketing team to make updates easily. The goal was to assist the brand in attracting significant online leads to scale up the operations further in the middle east countries.
Solution.
ecommerce platforms
1. eCommerce Website Design
Based on the client’s requirement, our website design team recommended Divi for ecommerce website development. Divi is a responsive WordPress theme, easy to customize and update content, with fast response time, and has regular updates. The most critical factor when designing an ecommerce website is the interconnectivity with the site. With so many products listing, it was really crucial to keep navigation simple, intuitive and consistent on every page.
Results
In the end, our ecommerce website design team managed to breathe life into GMAXME’S site as per the client requirements and timeline. As a result of our dedicated and innovative efforts, we delivered an eCommerce site with great functionality, fast loading speed, simple navigation, and SEO-ready. In addition, the website technology offered complete control for the company’s marketing and sales team to manage and update content with ease. Three months since launching the site, not only are they gaining more organic traffic, but the visitors are staying on the website longer, which has resulted in significant growth in their conversion;
410%
Increase in Online Orders
210%
Increase in Organic Traffic
976
Increase in Online users
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