HVAC Company Digital Marketing Services Case Study

FCC Maintenance: – Heating- Cooling- Plumbing- Electrical Company in Abu Dhabi, UAE.

How Akus Digital Solution partnered with FCMEP.COM, HVAC & MEP Company in Abu Dhabi, UAE for Website Design, SEO, and Social Media Marketing to significantly improve organic traffic.

Akus Digital solution’s Digital Marketing Services Helped FCC Maintenance See Incredible Results:



Increase in website traffic



Increase in page views


Targeted Keywords got first page ranking


FCC Maintenance is one of the leading mechanical, electrical, plumbing (MEP) company in Abu Dhabi, UAE. They serve Abu Dhabi with affordable and reliable air conditioning installation and repair, electrical repairs, plumbing, and home and office maintenance services.

The Problem

FCC maintenance is a well-known HVAC & MEP company in UAE with steep competition in Abu Dhabi. The company needed to evolve its digital marketing strategy to keep up with the current trends that enable customers to order HVAC Services online. More so, they needed to have their website redesigned and optimized for on-page and technical SEO. Their objective was to increase organic traffic and digital presence. Additionally, the company needed to set up and optimize its Facebook business page.

Website Redesign & SEO

  • Create SEO-Friendly website.
  • Performce onsite and offsite SEO
  • Increase organic search traffic



  • To increase brand awareness
  • Generate organic traffic.
  • Create more leads to sales


Website mockup for consultancy agency


Website mockup for consultancy agency

1. Website Design and Optimization

Akus Digital Solution Team rolled up their sleeves to breath a new life to the old FCC website. We made the website more user and search engine friendly by implementing the website usability best practices. These included, improving website load speed, code optimization, and reducing redirects.

2. Social Media Marketing

FCC Maintenance had absolutely no social media presence. We got to work by designing an innovative social media marketing strategy that would enhance FCC maintenance social media presence. Our social media team created a campaign that included updating social media posts with content that encouraged engagement. Through our social media marketing efforts, FCC maintenance increased their leads and sales organically.

Website mockup for consultancy agency
Website mockup for consultancy agency

3. SEO Service for HVAC Company 

Created a comprehensive SEO keywords strategy, focusing on industry related terms and phrases with high purchase intent and possible ROI.
• Used keywords to update the client’s website content, which included Page titles, Meta-tags description, image alt-tags, in addition to the page and blog content.


Our digital marketing services for HVAC generated great and interesting results for FCC Maintenance. Overall, more people are now finding and clicking through the client’s website for HVAC and MEP services in UAE. Organic search traffic has increased significantly. The website ranks on the first page for target keywords which collectively increases monthly search results.



Increase in Website Traffic 



Increase in Page Views 


SEO Keywords Ranking on Google First Page

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CEO Iridium Group.

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