REAL ESTATE Digital Marketing Agency SERVICES
Madonna Realtors Digital Marketing Case Study
How Akus Digital Solution partnered with Madonna realtors and transformed their real estate website into a powerful online sales tool.
Akus Digital Solution’s Continued Efforts Resulted in:
291%
Increase in website traffic
36%
Decrease in website bounce rate
Company Overview
Madonna Realtors reached out to Akus Digital solution to redesign its outdated website. The client wanted a website that would promote the real estate listing with a clean professional and visually appealing to his potential customers. Some of the technical issues with the old site included weak User Interface/User Experience (UI/UX) and poor site structure, which affected the site load speed. Design-wise the website wasn’t fully optimized for various screen sizes. There were also content structure issues in that the site was poorly set up for SEO.
The Solution.
real estate marketing strategies
1. Real Estate Website Design
As a digital marketing agency that breathes SEO, we redesigned the website from the ground up with a proper balance of authenticity, usability, and search engine optimization best practices. The Akus Digital Solution website creation team chose to keep the design simple and let the real estate content take center stage. We designed a property listing page that features images, prices, location details, and contact forms. This helped the website look very professional and put the real estate company’s website far ahead of others.
Other features of the new site included:
- Testimonials. The real estate agency needed to create social trust by sharing success stories from their most loyal clients.
- Efficient search tools: For users to easily find a listing by location
- Site Map: To Navigate the website a complete the desired action.
- Call to action: To encourage visitors to take action, such as make a call, send a message, and fill in the contact forms.
Results
Our website development team used first-class technology to build a professional, streamlined website design for the real estate company. Overall, the team redesigned the real estate website to enhance the user experience and set up a robust foundation for SEO marketing. Within the first three months, the site showed massive improvements across the board, including;
291%
Increase in Organic Traffic
36%
Decrease in Bounce rate
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